My name is Jeremy Alford

I am a psychologist with over 20 years of experience in mental health and wellbeing, working in multicultural settings across Europe, the Middle East, and Southeast Asia. Throughout my career, I have supported individuals from diverse backgrounds navigating complex life experiences and periods of significant challenge. Witnessing people develop insight, resilience, and renewed direction has been both humbling and deeply meaningful.

My work is grounded in an integrative, evidence-based psychological approach, tailored to the individual rather than applied as a one-size-fits-all model. I draw on cognitive behavioural approaches, mindfulness, imagery, hypnosis and biofeedback practices to support sustainable change, self-regulation, and personal growth.

Having lived and worked across multiple countries, I bring a strong awareness of cultural, ethnic, racial, and gender diversity to my work. This perspective allows me to adapt my approach with sensitivity and respect, ensuring it resonates with each person’s lived experience, values, and context.

My Path

My work feels like a natural extension of who I am. From an early age, I was drawn to understanding the human mind and the many ways struggle, resilience, and meaning intersect. Each person’s journey is unique, shaped by individual challenges, strengths, and turning points.

My path into psychology began at the age of 18 following my own experience of therapy. That process was formative, not only in helping me work through personal difficulties, but in revealing how insight and self-understanding can reshape choices, relationships, and direction in life. This lived experience continues to inform my professional work, deepening empathy and reinforcing the importance of collaborative, respectful psychological support.

By integrating personal insight with evidence-based psychological practice, I aim to support those I work with in developing clarity, agency, and meaningful change.

Professional Roles & Affiliations

I am a Graduate Member of the British Psychological Society and hold a BA, MPhil, and PhD from University College Kensington. And I am also a member of several other professional bodies and also act as Head of Division 8 of the Lebanese Psychological Association.

I am a Senior Lecturer with the National Centre for Eating Disorders, delivering specialist training for health professionals working in the field of eating disorders.

In 2009, I founded the Middle East Eating Disorders Association (MEEDA), a nonprofit organisation dedicated to raising awareness and improving support for eating disorders across the Middle East.

I also consult for Istana Jiwa, a bespoke, ultra-private rehabilitation and recovery service.

Further professional details are available on my LinkedIn profile.

Guided Meditations

I also record guided meditations designed to support relaxation, emotional regulation, and sleep. These recordings are available free of charge and can be used as standalone practices or alongside other wellbeing work. You can also find my sessions on the Insight Timer platform.

I offer a free 15-minute initial call so that I can get a brief sense of:

• What you are hoping for

• To answer questions

• To make initial recommendations

• And to decide if you would like us to work together